Bing, formerly known as Live Search, Windows Live Search and MSN search, is a web search engine that is owned by Microsoft. Like every other search engine, Bing also helps users to search and find things relevant to their interest

Hashtags, which are usually a word or group of words (placed together with no space in between) preceded by the hash sign (#), were made very popular since social media became a huge deal in this digital age. It is

ROAS (Returns On Ads Spend), is essential for knowing how effective a paid ad is either on social media or on other marketing platforms like Google Adwords, Bing ads, WordPress ads and so on. As the number of social media

Facebook is one of the biggest social media networking platforms. It is almost impossible to imagine a brand, wanting to enter and conquer the digital social sphere, without having a Facebook business page. As it’s impossible to control how the

There are many tools out there that digital marketers can use to improve their online marketing efforts. However, there are many other tools out there that digital marketers are not really using. We’re going to be unveiling some of these

Search Engine Optimization (SEO) tools are a must-have for anyone serious about ensuring that their website remains visible on the internet. SEO is crucial to the success of a website. Beyond just trying to rank highly on search engines, having

Understanding how a brand's target audience journeys through the buying process is critical to the sales success of that brand. Hence, there is a great need to understand the business’ sales funnel techniques and processes. This helps organizations effectively forecast

Video marketing, in the past few years, has grown to become an essential content marketing technique that brands who wish to remain relevant cannot ignore. Video marketing can increase the traffic on a website, boost conversion, leads or sales and

Local SEO is very essential to businesses or brands with location-based services or products. It helps brands become more visible to the target audience within the locale of the business. Local SEO can do so much more for many local

Search engine optimization (SEO) is very important to the success of any brand's online presence and that is why it is almost impossible to talk about all the many ways to keep getting it right. And social media is one